( day in the life - vitamin water #projecthustle ) awareness campaign

‪#‎ProjectHustle‬ is a crowdfunding-inspired program created by Vitamin Water to bring “hydrate the hustle” to life and help people chase their dreams. They invited aspiring entrepreneurs, artists-in-training, dreamers and film directors to develop an elevator pitch and submit it at www.projecthustle.com, for the chance to become a finalist and secure funding to help bring their projects to life. They opened it up to the public and asking you to help decide which of these 10 finalists deserve to have their projects funded (up to $50,000 each). 

In order to spread the word about this program, I was asked to share my "Day In The Life" ‪#‎MyHustle‬ story with all of you! They asked that I moreso focus on me so this is one of the few times you get to see me in front of the camera and show what those moments look like when I'm not surrounded by people. So, you'll see a lot of quiet moments below and discover what a typical day is like for me. I'm a Creative and Brand Consultant that deals with so many brands, productions, agencies, entrepreneurs, and creative professionals that everyday can be something different. One day I’m on set shooting a project. The next day I could be in a three hour meeting about a large brand partnership or sharing tips and doing interviews all afternoon. Who knows? In any capacity this is the general flow of my day:

6:15 am - I love starting my day early. It makes me feel like I have an edge over everyone else. I hit the beach for my morning jog. My music playlist is a wild mix of movie soundtrack music, hip hop, indie music, etc. All of these tracks get my blood flowing and the playlist is labeled... “Victory”. Jogging at the beach isn’t so much about the workout itself (I’ll do that later). It’s about starting my day with the calming sound of the ocean waves and the natural beauty that the beach has to offer.

7:00 am - By this time, I’m locked in and ready to go. I’m reading the trades. Trending news, entertainment, tech, business, gossip, and politics are my main focus. To save me time I already have a bookmark labeled “news” with specific sites that provide me breaking news before other outlets do. I do the same on Twitter. Then I start rummaging through e-mails. I feel like I spend too much time on e-mails. So, I try to answer as many as a I can with short and straight to the point responses. 

8:00 am - The hustle gets real. I go into my office at CTRL Collective, an awesome workspace in Playa Del Rey and I dig in. I’m on my computer. I’m on my cell phone. I’m on my iPad. It’s a wild mix of activity: PR, Social Media, Conference Calls, Consultations, Editing Photos/Videos, Coordinating Shoots, Networking, Creating Strategies, Speaking With Clients. Just putting words into action. At the beginning of my week it's typically all business. Towards the end of the week is when I'm usually gone for video/photo shoots or speaking engagements. 

1:00 pm - Lunch. Very rarely are they lunch meetings. I’ve consciously made it a point to make sure I have lunch with a different friend each day at a different cafe or restaurant. I've found that this keeps me fresh and motivated. I’m always learning new things from the awesome people in my life.

2:00 pm - I’m checking the trades again while I do social media outreach. It’s important for me to stay connected to my following and see how my clients are doing with theirs. Around this time, I’m also usually doing afternoon check in’s with clients.


3:00 pm - I hit the gym near my place. I do a power-centric “do as much as you can with a little amount of time” work out. It’s an elective mix of cardio and weightlifting. I try to do as much as I can in 45 minutes. On lighter days I’ll stay a little longer and swim laps and hit up the sauna. This a great way for me to blow off steam, re-focus, and stay fit. I’ve also found that 3pm is my low energy time which I’ve been able to combat with exercise. I consider this my time so, I disconnect from the outside world. No texts. No calls. No e-mails. 

4:00 pm - I’m checking e-mails again to make sure I don't miss anything. . Making sure I didn’t miss anything. This will most likely be the last time I check e-mails for the day. If I do check my e-mails again it will be very late at night but I am trying to move away from constantly checking my inbox.

4:30pm - I really dig into more creative work. Usually it’s editing videos and photos. Sometimes it’s various scripts or brand campaign strategies. 

6:30 pm - I’m spending time with my loved ones. This is a part of the hustle too. An underrated part. Family and Friends come first before my career. At the end of the day they matter the most. 

10pm - Social Media. I’m checking in and seeing what’s trending. I’m also watching TV (for all of you out there who notice I manage to watch almost every damn show out there) or movies.

1:00 am - Sleep. Guy’s gotta sleep sometime. 

So, that is what a typical day is like for me. As you can see it's pretty busy but it's all worth it. I love what I do and every new experience leads to a brand new opportunity. If you're a little bit more curious about my clients, more details about what I do, outlets I visit, feel free to leave a comment below or contact me on Twitter.

Now, it’s your turn... What is a typical daily hustle like for you? Leave your comments below.

This post was sponsored by Vitamin Water. The opinions are completely my own based on my experience.